PORTLAND, Ore. - December 5, 2005 - Attensa, Inc., a leading developer of RSS network infrastructure software, today announced that it completed a Series B equity funding led by RSS Investors, the first investment fund specializing in companies based on RSS technology. RSS Investors participated in the $9 million round along with existing investors SmartForest Ventures. The new funding brings the total investment to date to $12 million.

The capital will be used to fund development of the Attensa RSS product line including Web based RSS reader/aggregator infrastructure, RSS clients for PCs and mobile devices, and servers supporting RSS applications in the enterprise.

"Attensa''s use of RSS and vision for future applications of the technology make the company a perfect match for RSS Investors'' first investment," said Jim Moore, RSS Investors founder. "RSS has already had a profound affect on the way people gather and share information and we expect RSS to continue to play a significant role in the evolution of the Web. A technology like Attensa''s AttentionStreamT is an excellent example of how individuals and organizations can use RSS to build on collective thoughts and goals."

SmartForest provided the company''s early stage capital. "With its combination of technology, vision and leadership, Attensa is solidly positioned as a leader and innovator in RSS technologies," said Hugh Mackworth, Smart Forest Ventures managing partner. "We are excited to participate in this funding round and watch the evolution of this company and the dynamic RSS market."

Added RSS Investor Partner John Palfrey, "A new wave of Internet technologies including RSS, Attention data analysis, collaborative publishing and social networks are transforming the way people access, create and share information. Soon every citizen on this planet will serve as an editor accessing and sharing highly relevant information with anyone, anywhere. This tremendously powerful concept is being advanced by the technologies and services Attensa is pioneering."

Attensa, Inc. is developing an end-to-end RSS Network that automatically and intelligently delivers prioritized, relevant RSS information to anyone in the world and on any device. The Attensa RSS network infrastructure efficiently organizes, distributes and measures RSS news feed articles and their associated AttentionStreamsT to deliver the most relevant information to users while providing publishers with meaningful metrics giving them deeper insights into how readers are interacting with their content.

"Attensa is fortunate to have investors like RSS Investors and SmartForest who support our vision of building an RSS network that cuts through the enormous demands on our attention and delivers more relevant information to users all over the world," said Craig Barnes, Attensa CEO. "RSS Investors is a partner that brings together the expertise of leading technology and Internet pioneers and venture capitalists and their insight, knowledge and access to emerging technologies will be a tremendous asset as we continue to grow our company."

"As we continue to deliver on our product line strategy over the coming months, this funding will accelerate our development of RSS infrastructure that cuts through information overload and delivers on the promise that less is more," said Eric Hayes, Attensa co-founder and Vice President of Research and Development.

About Attensa

Attensa, Inc. is a venture backed software company developing an end-to-end RSS Network that automatically and intelligently delivers prioritized, relevant RSS information to anyone in the world and on any device.

For more information and to keep informed about new product introductions, please visit the company''s Web site at http://www.attensa.com/ and our blog at http://attensa.typepad.com.

About RSS Investors

RSS Investors is the first investment fund specializing in companies based on the Really Simple Syndication (RSS) family of standards and services. The fund, created by Jim Moore, John Palfrey, Richard Fishman, and Steve Smith and Tom Crowley (representing Ritchie Capital Management), is focused on supporting and nurturing Web 2.0 technologies and leaders who are championing RSS-related services.

About SmartForest Ventures

SmartForest Ventures makes seed stage and first round investments in the best and brightest new technology companies in the Pacific Northwest. A unique combination of early-stage venture capital fund and accelerator, SmartForest develops successful, fast-growth companies by providing capital, as well as expertise and mentoring.